Tag Archives: publishing

Professional Wednesday: Why Write? — Taking Another Swing

Other stories — fictions as well as legends based in truth — shape our languages and our ways of thinking, our imaginations and, yes, the stories we add to humanity’s opus. Every story we tell is, in a sense, a new entry in an ongoing dialogue among storytellers that goes back generations.

During one of the several writing panels I spoke on this past weekend at JordanCon, my fellow panelists and I painted a fairly bleak picture of the current state of the market for writers. Falling advances, shrinking publicity budgets, purges of editors at various publishing houses — the litany of alarming trends goes on and on. Contracting with a big-name New York publisher is becoming ever more difficult, leaving aspiring writers with fewer options outside of self-publishing, which remains a hard road for authors who don’t already have a prominent social media presence. And even for more established writers, myself included, small press publishing has become the more attractive and realistic option.

All of this means less money and more work, almost regardless of how much visibility and experience an author might have.

Which begs the question, why keep at it?

This is a question I have asked myself often over the course of a career that has seen its share of ups and downs. I am sure I have even addressed the issue in one way or another on this blog. But I feel the answer bears repeating.

I keep writing because I love to tell stories, and I still have ideas for novels and short fiction that speed my pulse and light my creative vision. I love to give voice to the myriad characters in my imagination who clamor for my attention. I love world building, discovering new places in which to set my narratives, building exciting histories (yes, I’m a history geek, and, for me, “exciting histories” is NOT an oxymoron . . .) constructing cool magic systems. I love it all. Stop writing? I might as well stop thinking.

More than that, though, storytelling is, to my mind, central to who we are as humans. Every holiday we celebrate, secular or faith-based, comes with a story. And when we share those tales of achievement, or triumph, or spiritualism with our children, we pass to them our shared values, our customs, our beliefs. Societies and cultures define themselves with their stories.

Other stories — fictions as well as legends based in truth — shape our languages and our ways of thinking, our imaginations and, yes, the stories we add to humanity’s opus. Every story we tell is, in a sense, a new entry in an ongoing dialogue among storytellers that goes back generations.

Depending upon who you ask, there are really only twenty types of stories. Or seven. Or three. And regardless of what number you agree with, I suppose there might be some truth to this notion. Stories can be categorized if the listing parameters are drawn loosely enough. Another way to look at it is that every story is different and there are as many stories as there are storytellers and ideas. I edit anthologies, and I have seen authors — literally hundreds of them — take a single theme and each create something utterly unique.

Three basic stories, or billions of them? I can go either way. But I believe with all my heart that every writer is engaged in that dialogue I mentioned a moment ago. Stories are embedded in culture, which in turn shapes each new story, which then informs the next generation of creators. Which suggests that we who write are engaged in an undertaking of near cosmic proportion, one that dwarfs the individual.

So is that why we write?

Maybe.

Or maybe we write because we’re writers and what else are we going to do with our days? Maybe we write because as hard as it might be, it’s still a way to make a living.

From the sublime to the ridiculous. Yes, ridiculous. Don’t believe me? You should see my most recently royalty statement . . . [Rimshot]

I come back to how I began. I write because writing is what I love to do. I am profoundly grateful and unbelievably fortunate to have a spouse who loves me and supports me in all ways imaginable. And thus I am able to make a career of my passion. It is not always easy. I have, on more than one occasion over the past quarter century, considered giving up.

But for better or worse, this is what I do, what all of us writers do. And the eternal dialogue awaits our next entries.

Keep writing.

Professional Wednesday: My Editing Journey

Earlier this week, in the closing entry to my “How I Started Writing” series, I had a kind of throwaway line about how I would likely spend more of 2022 editing the work of other people than writing my own fiction. By throwaway, I don’t mean untrue. I just didn’t give it much thought at the time.

Temporally Deactivated, edited by David B. Coe and Joshua B. PalmatierSince writing it, though, I have become sort of fixated on the idea. I am editing my fourth anthology, and already looking at the possibility of editing another. My freelance editing business is attracting a steady stream of clients — I’m booked through the spring and have had inquiries for slots later in the year.

I still identify as a writer. But these days, I am likely to add “and editor” to any description of what I do.

How the hell did this happen?

This is where I would usually insert some joke about crossing over to the Dark Side . . .

Editors and writers exist in an odd universe in which they are simultaneously involved in relationships of several sorts. They are mentor and student, with the editor helping the writer see things in their work they might otherwise miss. They are partners (ideally) working together to make the author’s manuscript as good as it can be and, quite often, doing their utmost to generate buzz around the book that will lead to sales and commercial success.

They also frequently find each other on opposite sides of a business relationship. Editors working for publishing houses are often responsible for making an offer on a book or series, and in those negotiations, writers and editors are not partners; they are, for lack of a better word, adversaries. Editors want contract terms that are as favorable to the publisher as possible. Writers seek to further their own interests. This is why agents play such a crucial role in the publishing business. It’s not just that agents know contracts and so can get writers better terms (though they do and can). Agents also take care of contract talks on behalf of writers so that writers and editors can (to some degree) preserve the good will so essential to a productive creative relationship.

Most writers I know — certainly the most knowledgeable and professionally savvy ones — understand that having a good editor, and being able to work well with that person, contributes enormously to their artistic and commercial success. Moreover, the opposite is also true: Having a poor relationship with one’s editor can be disastrous. And being stuck with an incompetent or hostile editor (yes, they exist) is even worse.

Galactic Stew, edited by David B. Coe and Joshua B. PalmatierI am not an acquiring editor. I do decide, along with my co-editor, whose stories will be in the anthologies I edit, so I suppose in that way I am determining the fate of submissions and, in a sense, “buying” manuscripts. But, for now at least, I don’t make decisions about the fate of novels, and so I don’t have to go toe-to-toe with agents. Good thing. They scare me. (Looking at you, Lucienne Diver.)

Most of what I do as an editor is focused on helping writers tease out the best story possible from the work they submit to me. My freelance work is all about this, which is one reason I enjoy it so much. Editing, in this sense, is not all that different from teaching, which I also enjoy immensely. I love the challenge of diagnosing manuscripts, figuring out what a story needs to shine even more than it already does. The best editors I have worked with are those who can make suggestions for improving my stories and novels without changing the nature of my storytelling or my prose. Again, without changing “the nature” of those things. It’s not that my work can’t be improved. On the contrary, nearly every editor I’ve worked with has made my work better with their input. But the best ones figure out how to do that while remaining true to my voice, my vision, my creative ambitions for the work in question. And that’s what I try to do when I edit.

I have had editors suggest changes to me that would have altered my work in ways I didn’t want, and I have resisted those changes. Thus, I always make clear to the writers I work with that my comments and edits are suggestions, nothing more. The story is theirs. My job is to point out all the ways in which I think the manuscript can be improved. But always it falls to the writer to decide what to do with that feedback.

And the best writers I know are those who can take creative criticism to heart without taking it personally. This is not easy to do. Early in my career, I was too sensitive, but even then I was also smart enough to delay my reactions to the edits I received. The second day, when I reread my editor’s comments, they stung a little less. And the third day, less than that. By the time I was ready to discuss the edits with my editor, I had whittled my objections to a relative few. Those I fought for, respectfully but firmly. The best editors I have had made their points, but ultimately respected my wishes.

I believe writing has made me a good editor. I know how it feels to be on the other side of the relationship, receiving that criticism. I know how to give feedback without wounding, and how to tailor my input to the vision of each author.

I also believe editing has made me a better writer. I now see many problems in my own work without needing to be told by a second reader — I can anticipate an editor’s comments. And I also am more cognizant than ever of the simple truth that my editors are my creative allies. They are doing their best to make me as good a writer as I can be.

So I embrace both roles. I have no intention of giving up writing for editing. Just as doing both jobs makes me more effective at both, I think at this point doing only one — either one — would leave me feeling unfulfilled.

Keep writing!

Monday Musings: How I Started Writing — A Case Study of Dubious Worth, Epilogue

This week I conclude my series of posts on how I came to be a professional writer. You can read the previous posts before moving on with this one. We’ll wait. [Part I, Part II, Part III, Part IV]

There! Now you’re all caught up. Feel better?

I’m calling this an Epilogue, because it seems foolish to go through every step of my career, when much of it has been fairly public and thus easy to trace through my publications, reviews of my work, con appearances, social media and the like, and my own blog posts about various experiences. Far more valuable, I believe, will be a discussion of a few key points about what I have learned in my twenty-five-plus years as a professional.

I’ll start with this. Recently, while giving a talk to the Apex Writer’s Group, I was asked what I know now about writing that I wish I had known from the start. My answer: I wish I had known then that career trajectories are not linear, they are not smooth, they are not simple. I have said a thousand and one times that writing is hard. A couple of weeks ago I went on a little rant about how we writers should handle adversity without just giving up on the whole thing. But the fact is, I have contemplated quitting more than once. My career followed a nice, upward trajectory for a time, but then, due both to circumstances beyond my control, and to poor decisions I made myself, my march toward bigger and better things halted, stumbled, took a few steps back. My sales numbers dipped. I reinvented myself. Things improved, but then more events I could not control (and a few I could) knocked me back again. Things seemed to be righting themselves and then they fell apart once more, this time through no fault of my own.

Yes, this is vague. Some of the stories that have impacted my career are not mine to tell. Others are, but they involve me casting light on questionable behavior and choices by others and I won’t go there. Another lesson: This — fantasy, writing, publishing — is a relatively small community and we need to be careful about the stories we tell, the actions of others we expose, the decisions we question publicly.

And really, the specifics are beside the point. Because what I’m talking about — the unpredictability of one’s writing fate — is something nearly all writers experience. I know precious few authors whose careers have followed a smooth, ever-rising trajectory. Most of us are knocked on our butts again and again and again.

What separates the professionals who enjoy long careers from those who don’t is the willingness of the former to get up off their rear ends each time they’re knocked down. As I said, I have contemplated giving up multiple times. But I never did quit.

The Thieftaker Chronicles, by D.B. JacksonI am not the most talented writer I know. Not by a long shot. I am good. I believe that. My character work is strong. My world building is imaginative. My prose is clean and tight and it flows nicely. I write convincing, effective dialogue and I have a fine eye for detail. My plotting and pacing, which were once just okay, have gotten stronger over the years. I think writing the Thieftaker books — being forced to blend my fictional plots with real historical events — forced me to improve, and that improvement has shown up in the narratives of the Islevale and Radiants books.

But there are plenty of other writers who do all those things as well as I do if not better. I have been helped throughout my career, though, by a few other qualities. I am disciplined and productive. I work every weekday and at least one day on weekends. I consistently hit my word counts and meet my project goals. I never miss a deadline. I have developed a thick skin — mostly — and have learned not to take to heart criticism and rejections and bad reviews. (Mostly.) I am resilient. And, with effort and practice, I have learned to take to heart the advice I often give to self-define success.

I’m writing and editing for small presses now. I don’t know when or if I’ll go back to the bigger ones. I love my current publishers, and see little need to switch back to the high pressure relationships I once had with big-name houses. I’m writing books I love, and that is, I believe, a key to being successful as I define the word. I don’t expect any one project to make me a ton of money, and that’s okay. I’m happier in my career right now than I have ever been. Partly this is due to my enjoyment of my relatively new career as an editor. This year will see the release of my fourth co-edited anthology with Zombies Need Brains. And I will also continue to expand my freelance editing business. At this point, I expect I’ll spend more time in 2022 editing than writing.

This is not at all where I envisioned myself when I started my career. Back then, I was filled with dreams of bestselling books and a shelf (or two) filled with World Fantasy Awards. Okay, that’s an exaggeration. But I did hope my commercial performance, which has always been a bit disappointing, would match my critical success, which has always been a point of pride. The fact is, though, the business today is greatly changed from where it was when I began. Back then no one had ever heard of e-books. I built myself a web page when my first book came out, and just having a web page conveyed more legitimacy than the publication itself. Seriously.

“I have a book out!”

“Meh.”

“I have a web page!”

Oooooooh! You have a web page!!”

It is a changed world, and it is also now a much harder market. An ever-growing universe of authors are seeking the attention of a fairly static universe of readers, meaning sales for each writer are harder to come by. Advances are smaller if they’re offered at all. Many authors are working harder and harder just to maintain a level of income that is, nevertheless, lower than it used to be. Commercial success means something different now than it did when I began. I count as a triumph the mere fact that I continue to get writing contracts.

I once thought I would reach a point where I stopped worrying that my career would tank, forcing me to give it up as a full time profession. I was disabused of that notion early on by a writer who was very successful and who told me, “Oh, you never stop worrying.” And it’s true. I have been able to continue writing full-time because my partner in love and life has a good job that provides not just the bulk of our income, but also our health care and retirement funds.

The hard truth is, on some level my mother was right when she and I had our big fight about whether I should teach history or write fantasy. As a history professor I would have made a decent living. I would have had job security, retirement accounts, health benefits. And yes, that would have been success as defined a certain way.

But I believe I also would have been miserable.

Again, I find myself struck by my good fortune. Throughout my professional life, I have had the luxury of pursuing a career I love and choosing to define my success not just in terms of earnings, but also in terms of joy. It’s a cliché, but there is no way to put a price tag — or a royalty statement — on that.

Have a great week.

Professional Wednesday: Top Ten Reasons You Need INVASIVES!!

INVASIVES, by David B. Coe (Jacket art courtesy of Belle Books)

In case the daily teasers and cover art reveals and previous blog posts all failed to tip you off, this is release week for Invasives, the second Radiants novel. It comes out on Friday, February 18! Yay!!

Release weeks are a big deal and we authors depend on early sales of new books to maintain series momentum and to get the new book front and center in the attention of the reading public.

And so, here are my top ten reasons why you need to buy INVASIVES!

10. I’m a good guy, and you want to help out my career!

9. Have you seen the jacket art?? I mean I know: book, cover, ixnay on the udgementjay. But this is a seriously cool cover, and, I have to say, it is quite representative of the story contained within.

RADIANTS, by David B. Coe (Jacket art by Belle Books)8. You read Radiants, right? Right? And so you know how good that book was. Why wouldn’t you want to read this one, too?

7. Along similar lines, I love this series, and I think if you give the books a chance, you’re going to love the series, too. And if the second book doesn’t sell, there won’t be a third. That is simple publishing industry arithmetic. Good sales mean a series continues. Bad sales not so much.

6. My lead characters are homeless teens living in the New York City subway tunnels. I’ve written about an entire underground culture and society — the Below — invisible to those of us in the Above. That alone should be pretty intriguing.

5. You’ve seen the teasers I’ve been putting up daily on social media. Tell me those haven’t whet your appetite for the story.

4. All kidding and promotional enthusiasm aside, this is the book I wrote during the time when I was first dealing with the news of my older daughter’s cancer diagnosis. Without this story, I’m not sure how I would have made it through those dark, difficult days. All my books mean a lot to me in one way or another. But this book in particular is one that I cherish and love, in part because the emotions of my journey as I wrote it come through in the narrative, the prose, the character arcs. This is, to my mind, a very special book.

3. As I mentioned in a recent post, the three lead characters came to me long, long ago — a decade ago, or more — and they have haunted me ever since. Their backstories are complex, as are their conflicted interactions with one another. This is some of the most intricate character work I’ve done — I’m quite proud of it actually.

2. My agent, the fabulous Lucienne Diver, told me when she first read the manuscript that this might well be her favorite of all the books I’ve written. Don’t you want to know why?

And my number one reason why you should buy this new book . . .

1. It really is a fun read, a moving read, an exciting read. The story includes characters with cool Radiant powers, assassins who will chill you to the core, and heroes who will make you stand up and cheer. The narrative will grab you on page one, and it won’t let go. Trust me on this.

You can order Invasives from:

Amazon | Barnes and Noble | Kobo | Google Books

 

 

Monday Musings: How I Started Writing — A Case Study of Dubious Worth, part III

Today I continue my series of posts on how I got started in writing. (If you want to catch up, you can find the first post here, and the second post here.) The subtitle of this collection of posts is “A Case Study of Dubious Worth,” and today we really begin to delve into the dubious side of things. So read on, and prepare to disregard everything I have to say . . .

When we left off last week, I was in college still, having abandoned my plans to major in creative writing, because of A) a crappy experience in a creative writing course, B) my parents’ rather trenchant observation about the lack of earning power for Brown graduates with BAs in creative writing. I graduated with my degree in American Studies, worked briefly for a political consultant I’d interned with the previous summer, and applied to Ph.D. programs in U.S. history. I loved the subject and thought I could satisfy my passion for writing by being a historian.

I was wrong.

Yeah, I know: spoiler.

I could take you through my grad school experience, which was hard, but also rich with amazing people, academic challenges and epiphanies, and the beginning of the love relationship that would shape the rest of my life. But here are the salient points. First, writing history wasn’t my calling. Yes, I love the act of writing. But it turns out I also love creating characters and plot lines and even imaginary worlds. And apparently you can’t do that with history and expect to get tenure. Who knew? Second, while writing my dissertation was not at all like writing fiction, I did learn a tremendous amount from the process, because, once again, I had a fantastic teacher. My advisor at Stanford was the Pulitzer Prize-winning historian David M. Kennedy. He was a remarkable, exacting mentor whose high standards and generous feedback improved immensely my prose and narrative skills.

I knew before finishing my degree that I was on the wrong professional path, but I felt stuck — I had devoted years of my life to getting my Ph.D. How could I change course now? — and I was determined to complete my doctorate no matter what. So finish it I did, in May 1993. I figured I would apply for academic jobs in the coming academic year (1993-94) and see how I felt about whatever offers I received.

By this time, Nancy and I were married, and she had taken a job teaching biology at Sewanee: The University of the South, in Tennessee. Soon after I completed my degree, she said something to me that changed the trajectory of my life. “Since the day I met you,” she told me, “you’ve talked about wanting to write a novel. The first history jobs won’t be posted until the fall. You have all summer. Why don’t you try writing and see if you enjoy it?”

Children of Amarid, by David B. Coe (jacket art by Romas Kukalis)I did just that. I started with some short stories that have never since seen the light of day, but which helped me to shape the contours of my world and its history. Then I began work on the novel, and by September had completed the first five chapters of what would eventually be Children of Amarid, my first published novel. I gave the manuscript to a friend of the family who had been a publisher, and he agreed to act as my agent, operating under standard agenting fees. He sent those five chapters and an outline of the rest of the book to various fantasy publishers.

In the meantime, I began my history job search and found a listing for a tenure track position at Colorado State University teaching U.S. environmental history. I took the listing to Nancy and said, “This is my job. This is the one I’m going to get.” It was a perfect fit, and Colorado was a place we’d dreamed of living. If I was destined to teach history, this was the job for me.

And sure enough, I interviewed for the position at that year’s American Historical Association Conference, had an on-campus interview early in 1994, and on a Thursday in March received a call from the chair of the history department, who offered me the job.

Again, this was my perfect history job. I should have leapt at the offer. But the thought of doing so made me nauseous. For the past several months, even as I applied for history jobs, my thoughts had been on that manuscript floating around the halls of New York’s big fantasy publishing houses. That was the future I wanted. That was my dream.

I asked the chairman of the Colorado State history department if I could have until Monday to give him an answer. He said yes, reluctantly.

The next day — yes, that’s right: the next day — I got a call from an editor at Tor Books. He had read my chapters and wanted to buy the publishing rights to Children of Amarid.

And for this week, I’m going to stop there, with my 31-year-old self contemplating this improbable confluence of my two professional paths. We’ll pick up the story next week with the decision I faced that fateful weekend.

In the meantime, a few points to emphasize. As I said, this is the part of my story where the dubious worth of my experience really becomes obvious. The industry has changed so very much in the past thirty years. My friend who served as my agent was not licensed in that capacity. He was a publishing bigwig. People in the industry knew his name. And he and his wife were my parents’ dearest friends in the world. I was SO lucky in this regard. Having an agent at all was a huge advantage — having HIM for my agent was even better. I’m not sure that in today’s world that sort of informal arrangement would even be tolerated.

Moreover, in today’s publishing world there is also no way in hell that I could sell a novel based on five chapters and an outline. It’s laughable even to contemplate. I was a first time novelist with no fiction credits to his name. Yes, I had completed my Ph.D. and so could point to that as proof that I was capable of writing a book-length manuscript. But that hardly qualified me as a novelist.

As it happened, though, the Tor editor who read my chapters had recently bought and edited a book called Wizard’s First Rule, by Terry Goodkind, which was a runaway bestseller. After that, Tom Doherty, the founder of Tor Books, told my editor that he was free to buy the next book he found that he thought had potential. My editor had once worked for my agent and so the next book to land on the editor’s desk was mine. He liked it, thought it could be good. But if Goodkind’s book hadn’t struck gold, he might not have been free to make the offer on Children of Amarid. If my agent had known a different editor, that person might not have had the freedom to take a chance on an inexperienced unknown like me. And yes, it also bears mentioning that every person in this little story — the agent, the editor, the publisher, the bestseller, and the young writer — was a white man. I was helped enormously by my privilege and that of the people around me.

All this by way of saying that I was fortunate beyond words in every respect.

Don’t get me wrong: That first book was good, as were the volumes of the LonTobyn Chronicle that came after. They were strong enough to eventually win the Crawford Award as the best fantasy series by a new author. Despite my lack of experience, I knew how to write, how to tell a story, how to create compelling characters.

But my career path was charmed, and I trod it at a time when it was far easier to break into the business.

Next week, I’ll trace the early growth of my writing career. In the meantime, have a great week.

Professional Wednesday: Throw Nothing Away — A Writing Lesson Courtesy of INVASIVES

INVASIVES, by David B. Coe (Jacket art courtesy of Belle Books)February has begun, Punxsutawney Phil has done his schtick, and time seems to be moving at breakneck speed. In a little over two weeks, Invasives, the second Radiants book, will be released by Belle Books.

Like Radiants, this is a supernatural thriller. This time, though, I have set my thriller in New York City, and a good deal of the story takes place in the New York subway tunnels. My lead characters are a trio of homeless, runaway teens — Mako, Bat, and, my main protagonist, Drowse. They live off what they can make by scrounging and, yes, stealing, and they take shelter in a house built of cardboard and shower curtains, tape and rope and plastic ties.

Bat is blind. He comes from money, but had to leave his home. When the book opens, we don’t know why.

Mako was involved in gang activity for a time, but eventually went straight. Or tried. Did I mention they have to steal?

Drowse ran away from a terrible home situation. She turned tricks for a time. Ran drug money. Now she’s trying to hold their small “family” together and survive in the Below. And, as it happens, she’s a Radiant, whose power is invaluable to their business.

But her abilities, and the business they do, have now attracted the notice of some of the most powerful people in New York’s financial world. They want something Drowse has, and they are willing to do anything, kill anyone, to get it.

Intrigued? I hope so. I love, love, love this book. Yes, I know, I say that about all my books when they come out. Because it’s true.

Invasives, though, is special to me in a couple of ways.

First, this is the book I was writing when we first got my daughter’s cancer diagnosis last March. At first, I put my writing on hold. I could barely function. I could barely think. How the hell was I supposed to write a novel? Well, as it turned out, writing this book was just what I needed. It is a fraught narrative, filled with suspense and tension. It focuses on these three characters, on their love for one another, on their bonds, and the forces trying to tear them apart. It wasn’t about cancer at all, and that was a good thing. But the story gave me an outlet for all the emotions churning inside me. As I have said before, I could not have gotten through the ordeal of last spring and summer without this novel.

And second, Drowse, Mako, and Bat were with me, lurking in my imagination, for more than a decade before I finally started work on this book. I had the idea for them, for their circumstances and relationships, long before I knew what story to build around them. I knew only that I loved the characters, and their dynamic. I had one idea for a novel, but I could never quite figure out the storyline, the world, the ending. I did write a kick-ass opening chapter for it, though.

Then, two years ago, I began writing the first Radiants book, and as I thought about subsequent volumes, Drowse and her friends popped back into my head. This was their story. Finally. This was the perfect world in which to place them. I even was able to use an updated version of that opening chapter.

I have said before, half in earnest, half in jest, that writers are packrats. We keep everything. Or at least we should. When I figured out that Drowse et al. would be the perfect protagonists for my second Radiants book, I knew just where to find the original character sketches, the original opening chapter, the original storyline for their caper. Because even that wound up factoring in to the creation of Invasives.

I never lost faith in the groundwork I did for their story all those years ago. I knew there was a novel there, somewhere. It was just a matter of placing it.

That happens to me a lot, and I know it happens to other authors as well. Sometimes we have an idea, and we are ready immediately to write and publish it. Other times, stories and characters take a while to steep, like good, strong tea. For ten years, Drowse, Mako, and Bat waited in a file on my computer desktop. It wasn’t that the original idea was bad or lacking in some way. It just wasn’t ready. Or rather, I wasn’t yet ready to write it in a way that did justice to the power of the original notion.

And that made the final realization of their tale in this novel all the more satisfying.

Keep writing. And don’t throw any idea away!

Professional Wednesday: Cover Art and Why It Matters

INVASIVES, by David B. Coe (Jacket art courtesy of Belle Books)Last week, I was able to share with you the incredible art work for my upcoming novel, Invasives, the second Radiants book, which will be out February 18. And because I’m mentioning the art here, I have yet another excuse to post the image, which I love and will share for even the most contrived of reasons . . .

I have been fortunate throughout my career to have some really outstanding art work grace the covers of my novels. It began with my very first book, Children of Amarid, which had a striking wrap-around cover from artist Romas Kukalis. Romas did terrific work on the other two LonTobyn books as well, and also on the third, fourth, and fifth books of my Winds of the Forelands series (Gary Ruddell did books one and two), and the three volumes of Blood of the Southlands.

Children of Amarid, art work by Romas KukalisFor the Thieftaker novels, Tor hired the incomparable Chris McGrath, who has also done the art for the Lore Seekers Press publications of Tales of the Thieftaker (the Thieftaker short story collection) and The Loyalist Witch.

And I have had amazing art for the Islevale Cycle books (Jan Weßbecher and Robyne Pomroy) and for the Radiants series (Debra Dixon). As I say, I’ve been astonishingly lucky.

But does it matter?

“Don’t judge a book by its cover,” we’re told. And as a saying using the proverbial book as metaphor for others things in life, it makes lots of sense. But as a practical and literal (as well as literary) matter, it’s advice we ignore all the time. Of course we judge books by their covers. We do it every day, and one reason we do it is that publishers use cover art to signal genre, story-type, the age of a book’s intended readers, and even the possible series relationship between one book and another. We are programmed to judge books by their jacket art, and we have been for a long, long time.

The truth is, having cool jacket art can be a tremendous boost for a book. Need proof? Hang out by a bookseller’s table in the dealers’ room at the next convention you attend, and see which books shoppers ignore, which they linger over, and which they pick up and open. Covers matter. People are drawn to the Thieftaker books for several reasons. The blend of history, mystery, and magic helps. But few potential readers would know even that much about the books if not for the allure of those Chris McGrath covers.

Thieftaker, by D.B. Jackson (Jacket art by Chris McGrath)The thing to remember about artwork, though, is that it’s not enough for the covers to be eye-catching. They also need to tell a story — your story. The Thieftaker covers work because they convey the time period, they offer a suggestion of the mystery contained within, and they hint as well at magic, by always including that swirl of conjuring power in Ethan’s hand. The Islevale covers all have that golden timepiece in them, the chronofor, which enables my Walkers to move through time. All my traditional epic fantasy covers, from the LonTobyn books through the Forelands and Southlands series, convey a medieval fantasy vibe. Readers who see those books, even if they don’t know me or my work, will have an immediate sense of the stories contained within.

RADIANTS, by David B. Coe (Jacket art by Belle Books)And that’s what we want. Sure, part of what makes that Invasives cover work is the simple fact that it’s stunning. The eye, the flames, the lighting in the tunnel. It’s a terrific image. But it also tells you there is a supernatural story within. And while the tunnel “setting” is unusual, the presence of train tracks, wires, electric wiring, and even that loudspeaker in the upper left quadrant of the tunnel, combine to tell you the story takes place in our world (or something very much like it). And for those who have seen the cover of the first book in the series, Radiants, the eye and flames mark this new book as part of the same franchise. That’s effective packaging.

When I started in this business, and was writing for big publishing houses, I had relatively little input on my jacket art. Sometimes that was frustrating. Other times, it was fortuitous: I had an idea for the cover of the first Thieftaker book that was nothing like what Chris came up with. Thank God they didn’t listen to me.

In today’s publishing world, with so many authors self-publishing or working with small presses, which tend to be far more open to involving authors in these sorts of decisions, we have greater control over what our books look like. We also face challenges that didn’t exist back when I was starting out. Today, a cover doesn’t just need to look good in hand. It also needs to convey a sense of the story, genre, series, and audience age in thumbnail form. It doesn’t just need to stand out on a table in a bookstore. It also needs to compete with a dozen or three dozen other thumbnails on a single web page. Effective art is more important now than ever.

And yet, I don’t want to leave you with the sense that a great cover is the silver bullet for book marketing. Not even the coolest image can help you if the book within is poorly written or sloppily edited. Sure readers might fall for that once, sold on the book by the great image. But they won’t be fooled a second time.

TIME'S DEMON, by D.B. Jackson (Art by Jan Weßbecher)In the same vein, poor marketing practices by a publisher, even if inadvertent, can doom even the most beautiful book. I LOVE the art for Time’s Demon, the second Islevale novel. But the novel came out when the publisher was going through an intense reorganization. It got little or no marketing attention, and despite looking great and being in my view one of the best things I’ve written, it was pretty much the worst-selling book of my career.

Yes, art matters. Good art attracts readers and brands our books. But we still need to write the best story we can. And we still have to bust our butts marketing the book once it’s out.

Keep writing!

Professional Wednesday: “Write What You Know,” part III — Know What You Write

For the last couple of weeks, I have written my Professional Wednesday essays about the old writing adage, “write what you know.” In my first post on the topic, I wrote about tapping into emotions and our reactions to experiences to get past the limiting implications of “write what you know.” Last week I focused on working into our stories the things we love in real life, be they areas of study, hobbies, or passions.

For this week’s post, my last (for now) about this subject, I build on something said by my good friend, editor and writer Joshua Palmatier, for whose publishing imprint, Zombies Need Brains, I’ve been doing anthology editing the past several years. The other day, he and I talked about this series of posts and he told me that when he hears “write what you know,” he thinks of genre. He takes the advice to mean that if writers want to write fantasy, they should read lots of fantasy and familiarize themselves with its traditions, its tropes, its major works, its newest trends. Same with writing mystery, or SF, or anything else. Writers should know the literary terrain before they start to write.

This makes a tremendous amount of sense to me, and adds a dimension to the “write what you know” conversation that I hadn’t considered.

Indeed, expanding on this, it seems to me that when we look at the old advice from this perspective we start to consider all sorts of things. Yes, genre. But also research. World building. Character. In this construction, “write what you know” can almost be turned around to read “know what you write.”

I discussed the Thieftaker books in last week’s post, and I mentioned how my love of U.S. history steered me toward setting the series in pre-Revolutionary Boston. But I failed to mention then that upon deciding to set the books in 1760s Boston, I then had to dive into literally months of research. Sure, I had read colonial era history for my Ph.D. exams, but I had never looked at the period the way I would need to in order to use it as a setting for a novel, much less several novels and more than a dozen pieces of short fiction. Ironically, as a fiction author I needed far more basic factual information about the city, about the time period, about the historical figures who would appear in my narratives, than I ever did as a doctoral candidate.

TIME'S DEMON, by D.B. Jackson (Art by Jan Weßbecher)The same is true of the worlds I build from scratch for my novels. My most recent foray into wholesale world building was the prep work I did for my Islevale Cycle, the time travel/epic fantasy books I wrote a few years ago. As with my Thieftaker research, my world building for the Islevale trilogy consumed months. I began (as I do with my research) with a series of questions about the world, things I knew I had to work out before I could write the books. How did the various magicks work? What were the relationships among the various island nations? Where did my characters fit into these dynamics? Etc.

“Write what we know/Know what you write” means having a sense from the beginning of a project of what the book ought to look like when it’s complete. I’m not suggesting that we have to outline (if outlining is your thing, great; if it’s not, that’s all right, too) or plan our narratives. But we should be able to visualize our worlds. We should know what sort of technology they have, what sorts of magic systems are at work. And we should know how we might market our stories — where they fit in the pantheon of whatever genre we’re writing.

Put another way, we need to be familiar with the work we’re about to do, both on a structural level and a publishing industry level. And we need this not because some guy with a blog said so, but because we want to sell our books. We want to interest agents and editors in them. We want to interest readers. And we don’t always have the luxury of waiting until the thing is finished to have these conversations. Again, I’m not saying we have to know everything that happens in the book ahead of time. I’m a dedicated outliner, and even I can’t do that. I am saying, though, that we should understand how to place our books in the marketplace. And we should know before we begin writing what world building we need to do, or what research we have to master, before we can tell the story we want to write.

Write what you know. Know what you write. As it turns out, the old advice makes a lot of sense in several different ways. It may not mean exactly what was intended when the phrase was first coined. But it still is valuable advice for today’s writer.

Keep writing!

Monday Musings: Showing 2021 The Door

A year ago, as 2020 was winding down and the nation was exhausted from months of lockdowns and economic devastation, from a disturbingly divisive Presidential campaign, and from the anti-democratic rantings and tantrums of our then Sore-Loser-In-Chief, I wrote a Monday Musings post about the year that had been, and the year I thought and hoped would be coming.

I closed last year’s post with this: “But I believe 2021 will start us on a path to a new normal, something different from what we knew before the pandemic, but something also more comfortable than what we’ve been through these past nine months.”

This is why I don’t gamble more. I really, really suck at prognostication. [Early in 2020, I closed out my first post of the year by saying I hoped that year would be “your best year yet.” Wowza.]

Six days into 2021, a group of terrorists posing as “patriots” stormed the Capitol building, the seat of the American republic, in an attempt to overturn the legitimate results of the 2020 Presidential election. Six people died.¹

So much for the “new normal.”

The pandemic proved far more stubborn than many anticipated, its resurgences fueled by the Delta and (recently) Omicron variants. Too many Americans have refused to be vaccinated. Too many still resist wearing masks. And so the virus has had ample opportunity to mutate, to grow more transmissible and more adept at evading the protections offered by the vaccines. (A silver lining: Maybe this will convince some people that evolution is real . . . Or maybe not . . .) We enter 2022 in the midst of a spike in cases that could prove to be the worst yet numerically, even as this newest strain of the virus appears to be somewhat less virulent than those that preceded it.

And, on a personal note, our family was beset in March with a terrifying health crisis that dominated much of our year, leaving us exhausted and emotionally spent, even as we celebrate quietly what has so far been a promising outcome.

In short, 2021 has been for us, and I know for many of you as well, anything but the bounce-back year we were anticipating.

So, where do we go from here? How do we say goodbye (or perhaps good riddance) to this year without setting ourselves up for another disappointment in the year to come?

Honestly, I’m not certain. The truth is, pretty much every year brings joys, be they large or small, and every year brings its share of tragedies and crises. Some years may be better than others on balance, but they all bring a mix of emotions. 2021 has been just about the hardest year of my life, and yet it has also seen the graduation of our younger daughter from college, a wonderful professional opportunity for Nancy (more on that in the weeks to come), and several publications for me as well as the auspicious beginning of a new freelance editing venture. Even our older daughter, who faced illness and grueling treatments, had an excellent work year and some memorable travel experiences with friends.

We are, all of us, resilient, as individuals and as a social community. It may not always seem that way, and certainly ominous clouds loom on our social/political horizon. Anti-vaccine misinformation is literally killing people across the country, just as continued lies about the 2020 election threaten the very existence of our democratic republic. We have a long way to go in so many respects. But I suppose, despite everything, and notwithstanding last year’s utterly useless predictions about 2021, I remain an optimist at heart.

It feels strange to say this, because I suffer from anxiety, and too often allow myself to spiral into negative thinking. But somehow my anxiety and my basic optimism coexist. I’m sure 2022 will bring its share of trials and calamities. I live with a Stanford-trained biologist, so I’m not so naïve as to think that Covid is going away anytime soon.

Yet, I also believe 2022 is going to be better than the past two years have been. I suppose on some level I have to believe this, for my own sanity. And so without making bold predictions, and without any illusions as to how foolish I might feel a year from now, reading back through this post, I look forward to the coming year. I welcome it.

And I say to 2021, “Don’t let the door hit your butt on your way out…”

—-
¹ Two insurrectionists died of heart attacks. One was shot and killed. A Capitol police officer died that day of a stroke after sustaining injuries and being sprayed with chemicals by those trying to breach police lines. And two more officers committed suicide within a week of the insurrection.

Professional Wednesday: Submitting To Our Newest Anthologies

Thanksgiving is upon us, and the year is winding down. But for those of you who write and who are looking for publication opportunities, I want to point out that the open call for short story submissions for this year’s Zombie Need Brains anthologies — Brave New Worlds, Shattering the Glass Slipper, and, Noir (which I am co-editing with John Zakour) doesn’t end until December 31st. You still have plenty of time to submit stories to us.

As I have done in the past, I wanted to offer a post on things to do and consider when submitting short stories to any market, but ours in particular.

Let me start with the most obvious thing. ALL fiction markets — publishers, agencies, journals and magazines, as well as anthologies — have submission guidelines, known in the business as GLs. The guidelines for Zombies Need Brains anthologies can be found here.

GLs are called guidelines for a reason. They are not suggestions. They are not there for you to follow or ignore at your whim. They are requirements. If you ignore the guidelines — ANY of them — chances are your story will be rejected out of hand, without having been read. Why? you ask. Because editors are mean and arbitrary. Ha ha. Just a little editing humor for you there. Well, not really. We ARE mean and arbitrary. But we have good reasons for establishing GLs and wanting to see them followed.

Each anthology ZNB publishes begins with a set of anchor authors, writers you know, people with readerships, who have already agreed to write stories for the collection. Anchor stories usually account for seven or eight of the fourteen stories generally found in each anthology. The remaining stories, six or seven of them, are reserved for stories submitted through the open call.

DERELICT, edited by David B. Coe and Joshua PalmatierLast year, I co-edited Derelict. We received more than four hundred stories. The year before, I co-edited Galactic Stew. We received more than four hundred stories. The year before that, I co-edited Temporally Deactivated. We received more than two-hundred and fifty stories. Again, these are submissions for a total of six or seven slots.

We have guidelines because reading all those stories, and looking for the ones that are of the highest quality AND that will fit the anthology, is hard work. And one thing that makes it easier is having all the stories look the same, with clear fonts, standard margins and spacing, and professional presentation. If the stories come in looking the same, if the stories are all easy to read, we can judge them strictly on the basis of their quality. And this is exactly what YOU want us to do. The last thing you want is for us to reject your story without ever reading it. Think about those odds I just gave you. Even with Temporally Deactivated, which received the fewest submissions of the three I have co-edited, we only accepted 2.5% of the stories we received. With the more recent volumes, the acceptance rate was under 2%. With all those submissions coming in, we are, of course, looking for great stories (more on that later), but we’re also looking for reasons to weed out submissions, to help us get through the piles of stories we have to read. You don’t want us to toss your story because you sent it in a difficult-to-read font, or because you single-spaced when you should have double-spaced. You want your presentation to be professional and correct. You want us to judge the story on its merits, on the great characters you’ve written, on your gorgeous prose, on your scintillating narrative.

GALACTIC STEW, edited by David B. Coe and Joshua PalmatierAlong similar lines, ZNB anthologies are themed, which means that all the stories are about something in particular. Galactic Stew was about food. Derelict was about abandoned or lost ships. Noir is about detectives, in SF, fantasy, horror, or paranormal settings, investigating mysteries. As with the GLs, anthology themes are not suggestions. We’re not saying “If you feel like writing about detectives, feel free, but we’ll take any story about anything.” We’re saying, “For this anthology, we want detective stories with a speculative fiction element.” I can’t tell you how many stories we get that have nothing at all to do with our theme. I CAN tell you that we reject every last one of them. If you send to a themed anthology open-call a story that is off theme, it will not be accepted. Ever. Full stop.

Okay, so what are we looking for? How do you write a story for us that has a chance of being accepted. First, let me say this: If your story is on theme, and if you followed the GLs, we might still reject your story, even if it’s good. Hell, even if it’s great. We always have stories we love that don’t make it in. Think about those numbers again: four hundred submissions; six or seven slots. There’s no way to avoid this sort of disappointment. So do not take a rejection as an indication that your story is bad. It may be that we had a similar story that was simply a shade better. Or it may be that your great story was too similar to an anchor author’s story. Or it may be that we had too many fantasy stories and needed an SF (or vice versa).

But to give yourself the best chance, you want to be creative, different, attention-catching. We’re looking for detective stories in a noir-voice, so we expect a certain number of tropes. But we want to see those tropes turned on their heads. We want unusual mysteries, populated with intriguing, non-traditional characters. We want beautiful, clean prose. We want stories that make us think, that grab our attention on page one and don’t let go until the final passage. We want stories with suspense, or with laugh-out-loud humor, or with emotional power, or, best of all, with all of these things.

This is vague, I realize. The things I’ve told you NOT to do, are much clearer and more concrete than the things I’m telling you TO do. Because the best stories are the ones we can’t possibly anticipate. Often, we don’t know specifically what we want until we see it. We want to be surprised, just as we want the readers who will eventually buy the anthology to be surprised. And so I can’t tell you exactly what to write. But if you’re passionate about the story, if in some way the twists and turns of your story surprised you while you were writing it, if you’ve got something that you believe is different from anything you’ve read before, chances are you’re on the right track.

Best of luck. Remember, the submission deadline is December 31.